The SAY Group has used this Recruit Smarter method to successfully identify, hire, and onboard hundreds of employees for client companies such as: Dawn Food Products • DORMA • Fenner Drives • Kronos • DTI • Armstrong • Armstrong World Industries • ATM, USA • Fenner Precision • Boylan Management • Indiana Limestone • Oaks Construction

Dawn Food Products


“The SAY Group provided a full complement of recruitment services to Dawn Foods. The beauty of their service was they were able to replicate the company culture and ensure a positive candidate experience. Our hiring leaders appreciated their quality and efficiency of service, caliber of candidates that were presented and overall savings provided. I would highly recommend them as a full service recruiting firm.”
Karen Mack, Dawn Food Products, Inc.Vice President, Human Resources U.S. Bakery Products
“In a word, Stacey Penn and the SAY Group are indispensable. So much so that I’ve hired them twice, first at the US headquarters of Armstrong World Industries, and again when I moved to Dawn Foods.

Stacey is a true partner. She and her people integrate seamlessly into your team. At Dawn Foods, for example, this partnership approach enabled many benefits: They got up to speed on our business needs quickly, and added value at every stage of the hiring process — starting with defining an improved process and automating activities wherever that made sense. The bottom line: SAY Group was highly effective in filling positions for us. The next hire you make should be SAY Group!”

Tom Harmon, Former Chief Human Resources Officer, Dawn Food Products, Inc. and former SVP Talent Management and Corporate HR, Armstrong World Industries


Dawn Food Products, Inc., (, based in Jackson, Michigan, is the world’s largest privately owned, global bakery supplier with over 4,000 people working in more than 70 countries. Dawn’s proven recipe for success is built on their Circle of Excellence that includes: outstanding, hard-working people who develop and produce consistently high-quality products that exceed the expectations of their customers around the world.

The SAY Group’s Role

The SAY Group was Dawn Food Products’ recruiter for all United States-based positions for five years. In that role, Stacey and her team established and operated a comprehensive recruitment system, including:

  • Creation of a formal hiring process, including every step from job requisition approval through offer acceptance
  • Help implement a robust Application Tracking System called SuccessFactors
  • Improved communication within Dawn Foods as to individuals’ roles and responsibilities in the interviewing and hiring process
  • Created a high-quality “candidate experience”
  • Oversaw the hiring of over 400 employees from Administrative Assistants to Vice President level



“Stacey and I have been working in partnership for over 10 years. Her unique and innovative recruiting model has enabled me to drive process, decrease time to fill, reduced cost per hire and HR services at three different organizations.

Stacey’s model delivers an extreme value as her fees are considerably less than outside contingent or retained search firms, generating a tangible cost saving; and her utilization of company resources allows her to position herself as an internal recruiter which provides a better candidate experience.

Stacey and her team quickly learn the company and its managers, tailor expectations and deliverables to their needs and truly create a partnership.

Additionally, Stacey has proven to be an asset in building and launching the Talent Acquisition component of an HRIS and delivering training in recruitment process, behavior based and competency interviewing and hiring practices.

She is an asset to my team and I’m thankful to have her.”

Kara Donatucci Pham, Director of Human Resources, Fenner Drives


Fenner Drives ( has developed a unique portfolio of products for power transmission, motion transfer and conveying applications. Recognized worldwide for expertise and innovation in manufacturing technology, Fenner consistently blends reliability, quality and value in their products. As part of the company’s commitment to provide unsurpassed technical support and service, Fenner maintains extensive engineering, development and testing facilities.

Fenner Drives employs over 200 people, has production facilities in Manheim, PA and Wilmington, NC and is a wholly owned subsidiary of Fenner PLC. With over 4,000 employees worldwide, Fenner PLC is a world leader in reinforced polymer technology.



“I have to say working with SAY GROUP was seamless.  We engaged with them in a partnership due to a great increase in our hiring demands that were due to an acquisition.  SAY Group immediately partnered with not only our HR team but also the entire Executive team to discover the hiring needs and pains of the organization. They helped us with everything from strategy on openings and strengthening our recruiting process to the candidate experience and hiring manager and ATS training.

SAY Group integrated with our team remotely and were truly part of our team across all of our US functions and business units (from sales and engineering to accounting, human resources, IT and more).   Their team approached our hiring needs with a true sense of urgency and strategy for each and every job all while saving our company over $200,000 in recruiting fees and costs in less than one year.

Working with our Recruiting Partner, Lyn Adkins, was invaluable. She was able to immediately connect with our hiring managers and fit right in with our culture.

I highly recommend SAY GROUP if you are in need of a recruiting partnership that brings more to the table than just a fill.”

Pamela Butziger, JENSEN HUGHES | Senior Vice President, Human Resources

Want to recruit smarter? Contact SAY Group today!